In Saudi Arabia's rapidly evolving market, product certification isn't just a regulatory requirement; it’s the key to market access and consumer trust. SASO (Saudi Standards, Metrology, and Quality Organization) ensures that products comply with safety and quality standards, protecting consumers and maintaining Saudi Arabia's reputation for high standards. Achieving SASO certification can be challenging, but with Watheeq, the process is seamless and efficient. From documentation review to SABER platform registration, we are your trusted partner for product certification in Saudi Arabia.

What is Product Certification, and Why Does It Matter?

Certification is crucial as it ensures that a product meets the necessary standards and regulations, guaranteeing its safety, quality, and performance. For example, SASO certification is mandatory for selling products in Saudi Arabia, making it essential for market entry. Additionally, certified products instill consumer confidence, enhancing sales and fostering customer loyalty. Moreover, compliance with certification standards helps avoid penalties such as shipment rejections, fines, and potential legal actions, which can arise from non-compliance with regulatory requirements.

SASO’s Latest Updates on Product Certification

The updated Product Safety Law, effective in November 2024, introduces stricter compliance requirements for products entering the Saudi market. Key provisions include mandatory adherence to safety and quality standards, clear labelling and usage instructions, and ensuring compliance for products sold on online platforms. Non-compliance can result in severe penalties, including fines of up to SAR 10 million and imprisonment. To streamline the certification process, the SABER platform enables businesses to register products for conformity assessments, obtain shipment conformity certificates for customs clearance, and track certification progress online. Additionally, SASO collaborates with Conformity Assessment Bodies (CABs), such as Watheeq, to verify documentation, assess conformity, and issue certifications, ensuring products meet the necessary standards.